Communication Skills to Build Your Practice (2 ABO Hours)
Do you speak the language of your patients and your associates? Are you giving them the correct information but saying it the wrong way? Have you ever felt that you weren't "speaking the same language" as your patients and associates? This course, based on the nationally acclaimed I-SPEAK program is a powerful workshop that will teach you to identify the four basic communication styles, identify your own style, and adapt your style to allow effective communicate with others ( In cooperation with Corning Optical)
Keeping the Office in Perfect Focus (1 ABO Hour)
This course will inform the attendees of the concept, challenges, and the optimum management of Computer Vision Syndrome and the importance of good ergonomics while working in a small visual environment. We will discuss how work environments have changed, causing us to need new optical solutions. At the conclusion of this course, all attendees will be educated on the lens options available and the correct fitting procedures.
Making a Difference (2 ABO Hours)
This motivational presentation explores ways to create a service plus environment at work and in our daily lives. Activities enhance the experience while adding fun and generating ways to improve or change the culture of your work environment. Making a difference to those around you will enrich your own life.
Creating your Best Self (2 ABO Hours)
When you are happy with yourself you are a better employee, parent, spouse, and member of your community. But there are times when it is difficult to feel like your best self, especially in times of challenge or when we feel afraid. This course will explore ways to create your best self in spite of fear or challenges and ways you can follow your dreams and create a life in which you find peace and happiness.
Merchandising Magic: Increasing Attention- Increasing Profits (1 ABO Hour)
many of the three "O"s don't take a merchandising class along the path of their education. There are certain aspects and elements of merchandising, which if followed, will help spark interest in the practice and the products being offered. This course will cover some basic ideas of merchandising principles that will help dispensaries and offices attract attention to their products and in turn increase their profits.
The Power of Premium: How To Sell Expensive Stuff (2 ABO Hours)
The industry now offers better and more technically advanced products than ever before. Eye care professionals need to understand some of the psychology behind a customer's purchase and how to position these premium products within their practice. An understanding of how to offer them to customers so they will understand the value in their purchase is crucial. This course will explain some of the features of premium lenses, coatings, and frames and suggest ways to promote them at various stages of the patient's visit. In turn practices can see an increase in revenue and customer satisfaction when these products are dispensed effectively.
Keep Those Eyes Safe and Comfortable at Work, Home and Play (1 ABO Hour)
Many optical dispensers know that one pair of eyewear is not sufficient for the diverse optical needs of their customers, yet many customers leave an optical office with only one pair of eyewear. Questioning, creating, and recommending appropriate eyewear for every customer's unique needs must be an effort made. This course will hit all of the important questions to ask as well as how to make the professional recommendation for lenses at work, home and play.
I Can't See (1 ABO Hour)
A fun, problem solving course that investigates reasons why people return with eyeglass problems. ANSI standards, verification, handling irate customers and lifestyle dispensing are detailed.
Debra White Eyeball Jeopardy (2 ABO or NCLE Hours)
Using a fun game show format, a rotation of game show contestants will select topics ranging from anatomy, contact lens contradictions, slit lamp illuminations, physiology, dry eye, refraction etc. to demonstrate knowledge of key eye situations.
Dr. Thomas Gosling
Position of Wear (1 ABO Hour)
With the advancement of digital lens technology lenses can now be surfaced to 0.01D. By incorporating the position of wear measurements we create a 3D representation of where the lens is positioned in front of the patients eye. These added measurements allow the prescription to be optimized for maximum visual quality. In this talk we discuss what the position of wear measurements are, how to take them and what lenses use them.
High Energy Blue Light (1 ABO Hour)
High Energy Blue (HEV) light has never been more prevalent in the history of mankind. In just the last 8 years, smartphones, tablets, big screen TV's, large computer screens, CFL and LED bulbs have taken over the world. All these light sources emit HEV light. What is HEV light? It is the visible light between the range of 400-500nm, sitting next to UV radiation. This HEV light penetrates the eye and becomes incident with the retina, as compared to UV rays that are absorbed by the cornea and lens. This high frequency blue light over time is a contributing factor to AMD. HEV light also controls our circadian rhythm and hormonal release and has shown to have health implications. Overall, HEV light is just not visually comfortable. Causing glare, haze and focusing difficulties, we as optometrists need to be proactive in our protection, prevention and comfort of our patients dealing with HEV light. In this course we will dig deeper into HEV light and explore the products that are available to help combat HEV light.