Laurie Pierce
Real World Vision – 1 Hour
This course will inform the attendees of the new concept and management of lens design for 'real
world' vision for optical viewing in all areas. We will discuss how visual images vary between
Presbyopic Myopes and Hyperopes. At the conclusion of this course attendees will be educated on
lens options available to produce 'real world vision' and the correct fitting procedures.
The Total Optical Experience – 1 Hr.
This course will begin with a description of the differences between selling eyewear to being a vision
expert. The need for personalized, customer-focused service is ever present. As our society has
moved into the ‘Experience Economy’, our dispensing strategies must keep. Additionally, we must be
able to identify, meet and exceed customer/client/patient expectations. How do we identify customer
expectations? Hold a focus group and ASK THEM. Patient/Client Expectation focus group data will be
presented and discussed. This course will conclude with identifying new strategies to exceed
customer expectations and build customer loyalty.
Customer Service: Increasing Patient Satisfaction – 2 Hr.
This 2 hour motivation seminar incorporates the world famous “Fish” philosophy, developed by the
Chart House Learning Company. This course expands on this method to incorporate for our industry.
All areas of the industry’s work environment are covered. The importance of increasing our ability to
relate to our patients/customers ensures our professional status and will secure the growth of the
practice. It is a fun filled two hours of seeing the best we can be.
Making a Difference – 2 Hours
This motivational presentation explores ways to create a service plus environment at work and in our
daily lives. Activities enhance the experience will adding fun and generating ways to improve or
change the culture of your work environment. Making a difference to those around you will enrich your
own life.
Dispensing To The Aging Eye – 1 Hr.
The demographics of the elderly has changed over the years…today’s seniors are living longer,
enjoying active lifestyles, and have more discretionary income than ever before. While they are
keeping their bodies younger, they cannot control the changes occurring in their eyes, which greatly
affects their functional vision. Today’s new lens options are a perfect match for the aging eye…we can
do much more to enhance their eyesight, given new optical technologies available to us. We will
discuss various milestones and tripstones in regard to the visual changes going on during the aging
process. In addition, we will discuss common eye conditions prevalent among the elderly and the
optical options we can recommend to alleviate some of their visual symptoms. By providing optical
solutions to their subjective complaints, we can do a lot to help improve their quality of life
Choose Your Attitude – 1 Hr.
While there are millions of people wearing non-prescription sun wear in our society, the percentage of
Rx sun wear dispensed in our market it surprisingly low. As fashion and lifestyle play a role in optical
trends, technology must keep up. This course focuses on the differences in visual requirements of
sun wear used for various activities. Lifestyle/Sports and Fashion must be taken into consideration
prior to choosing a lens to meet the visual needs of each patient/client. Today’s advanced freeform
applications with visual software programs allow both fashion and function for the best possible lens
solution…the best of both worlds.
DebraWhite MSEd, ABOM, FCLSA
All in a Day’s Work (1 hr.)ABO Level 2 (Power Point) lecture
Your day at work is important to you, and so is your customer’s day at work. Quick information gathering will assist you in presenting the best lens options to make your customer happy. Actual customer scenarios will be presented.
Contrast is Good (1 hr.)ABO or NCLELevel 1 (PP) lecture
This course discusses the difference between the common method of testing visual acuity, and the need to also include a contrast sensitivity test during a refraction. Examples of different visual problems and acuities will reveal the importance of this testing method. Different contrast sensitivity testing vehicles will be outlined, with hands-on demonstration. Areas of special benefit to your office will also be discussed.
Infection Control for the Optical Professional (1 hr.) ABO/NCLE Level 2 (PP)lecture
In that there is NO cure known to date for virus’s, coupled with possible exposure of a multitude of virus’s in a medical office, it is very important that dispensers of eyewear and contact lenses understand the risks and recommended procedures for preventing infections.
The Right Tool for the Right Job (or Optical Tools) (1 hr) ABO Level1 (PP) Lecture (could be a 2 hr CE, with hands-on for 2 nd hour)
This course will present the optical dispenser with common and unique optical tools. Recommendations and applications of hand tools for frame adjustments and small repairs will be presented.
What’sUp? (1 hr.) ABOIntermediate level(PP) lecture
A look at prism from apex to base. Not only does prism have power, it has direction. Images shift when prism is present. This course will look to: avoid, split, combine and compare prism to ANSI Standards. Bring a calculator!
